Privacy Policy

This Privacy Policy explains what information PocketWyse collects, how it is used, what third-party services operate on this site and what they may collect, and what rights you have as a user. Please read this policy carefully. By using this site, you agree to the practices described here.

1. Information PocketWyse Collects Directly

Calculator inputs

When you use a calculator on this site, the values you enter, such as loan amount, interest rate, or down payment, are processed locally in your browser. These values are not transmitted to PocketWyse servers and are not stored by us.

Email address (optional)

If you choose to submit your email address through a form on this site (for example, to receive a free resource), we collect and store that email address for the purpose of delivering the requested content and, with your consent or as disclosed on the signup form, sending educational, promotional, affiliate, sponsored, or marketing communications related to personal finance topics. You can unsubscribe at any time using the link included in every marketing email we send. We use a third-party email service provider to manage and deliver email communications. That provider processes your email address on our behalf and is contractually prohibited from using it for their own marketing purposes.

We will not sell, rent, or share your email address with unaffiliated third parties for their own marketing purposes without your explicit consent.

Contact messages

If you contact us by email at contact@pocketwyse.com, we retain your message and email address for the purpose of responding to your inquiry and improving site content. We do not use contact messages for marketing.

2. Information Collected Automatically

Like most websites, this site may collect certain technical information automatically when you visit, including your IP address, browser type, device type, operating system, referring URL, pages visited, and time of visit. This information may be collected by PocketWyse directly or by third-party services operating on this site (see Section 3).

This technical information is used to maintain site performance, diagnose errors, and understand general usage patterns. It is not used to identify you personally unless required by law.

3. Third-Party Services and Advertising

Google AdSense

This site uses Google AdSense to display advertisements. Google AdSense uses cookies and similar tracking technologies to serve ads based on your prior visits to this site and other websites across the internet. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this and other sites.

You can opt out of personalized advertising by visiting Google's Ad Settings or by visiting aboutads.info. You can also manage cookie preferences through your browser settings.

Google's privacy policy is available at policies.google.com/privacy. PocketWyse does not control what Google collects through AdSense and is not responsible for Google's data practices.

Affiliate links and sponsored content

This site may include affiliate links or sponsored content. When present, these will be clearly labeled. If you click an affiliate link and complete a transaction or sign up with a third party, that third party may collect information about you according to their own privacy policy. PocketWyse is not responsible for the privacy practices of any affiliate partner. Any information you provide directly to a third party is governed solely by their privacy policy.

Affiliate partners may use cookies, tracking links, referral identifiers, or similar technologies to attribute purchases, applications, or signups. PocketWyse does not control the data practices of affiliate providers or advertisers once you leave this site.

Analytics and measurement tools

PocketWyse may use analytics and measurement services to understand general site usage, monitor performance, identify errors, measure traffic, detect abuse, and improve site content. These services may use cookies, pixels, scripts, log files, or similar technologies to collect technical information such as IP address, browser type, device type, pages visited, time spent on pages, referral sources, and approximate geographic region.

Analytics data is generally aggregated and used to understand broad usage patterns rather than identify individual users directly.

Other third-party services

This site may use additional third-party services such as content delivery networks (CDNs) or font providers. These services may collect limited technical data such as IP address as part of their normal operation. We select third-party services that offer reasonable privacy protections, but we cannot guarantee their practices.

4. Cookies and Tracking Technologies

This site uses the following types of cookies and similar technologies:

  • Functional: Used to support basic site functionality, such as temporary storage of calculator values within a session. These are deleted when you close your browser.
  • Advertising: Placed by Google AdSense to serve personalized or non-personalized advertisements based on your browsing activity. See Section 3 for opt-out options.
  • Analytics (if enabled): If web analytics are active on this site, a cookie may be set to track general usage patterns such as pages viewed and session duration. This data is aggregated and not linked to your personal identity.

You can control or delete cookies through your browser settings at any time. Disabling cookies may affect the functionality of some features on this site.

5. How We Use Information

PocketWyse uses collected information only for the following purposes:

  • To deliver content or resources you have requested (such as a PDF guide)
  • To send educational newsletters, financial content updates, affiliate recommendations, sponsored messages, and promotional communications related to personal finance if you have subscribed or consented to receive emails from PocketWyse
  • To respond to inquiries submitted via email
  • To maintain and improve site performance, functionality, and accuracy
  • To display advertisements through Google AdSense and similar advertising providers
  • To analyze site usage, traffic patterns, and overall site performance
  • To comply with applicable legal obligations

We do not use your information to build individual profiles, make automated decisions about you, or engage in any form of data brokering.

5A. Service Providers and Data Processors

PocketWyse may use third-party providers to operate portions of the site, including website hosting, analytics, email delivery, spam prevention, advertising, affiliate tracking, form handling, security monitoring, and content delivery services. These providers may process limited information on PocketWyse's behalf in order to provide their services.

Examples of third-party processors may include email marketing platforms, analytics providers, advertising partners, cloud hosting providers, content delivery networks (CDNs), and anti-spam or security tools.

PocketWyse attempts to work with providers that offer commercially reasonable privacy and security protections, but cannot guarantee the independent practices of any third-party service.

6. Data Retention

Email addresses collected through opt-in forms are retained for as long as you remain subscribed. You may unsubscribe at any time, after which your email address will be removed from our active mailing list within a reasonable period, subject to any legal retention requirements.

Contact messages are retained for as long as necessary to respond to your inquiry and improve site content, and then deleted.

Technical data collected automatically (see Section 2) is retained according to the policies of the relevant third-party service provider.

7. Security

This site uses HTTPS (SSL/TLS) encryption to protect your connection. However, no internet transmission is guaranteed to be 100% secure. We take reasonable technical measures to protect the limited information we handle, but we cannot guarantee absolute security.

8. Children's Privacy

This site is intended for use by adults. We do not knowingly collect personal information from individuals under the age of 13 (or the applicable age of digital consent in your jurisdiction). If you believe a minor has submitted personal information through this site, please contact us at contact@pocketwyse.com and we will promptly remove it.

9. Your Privacy Rights

California residents (CCPA)

California residents have the right to know what personal information is collected about them, to request deletion of that information, and to opt out of the sale of personal information. PocketWyse does not sell personal information. If you have submitted your email address and wish to request its deletion, contact us at contact@pocketwyse.com.

EEA, UK, and Swiss residents (GDPR)

If you are located in the European Economic Area, the United Kingdom, or Switzerland, you may have rights under the General Data Protection Regulation or equivalent local law, including the right to access, correct, delete, or restrict processing of your personal data, and the right to data portability. To exercise these rights, contact us at contact@pocketwyse.com.

The legal basis for processing your email address (if provided) is your consent. You may withdraw that consent at any time by unsubscribing. The legal basis for displaying advertisements via Google AdSense is legitimate interest and/or consent, depending on your jurisdiction and cookie preferences.

All users

Regardless of your location, you may contact us at any time to request information about what data we hold about you or to request its deletion. We will respond within a reasonable timeframe.

9A. Do Not Track Signals

Some web browsers may send "Do Not Track" (DNT) signals. Because there is currently no universally accepted standard for responding to DNT signals, PocketWyse may not respond differently when such signals are received.

10. International Users

This site is operated in a U.S. context and primarily uses U.S.-based financial terminology, assumptions, advertising disclosures, and legal concepts. If you are accessing this site from outside the United States, your information may be processed in the United States or in other countries where third-party service providers (such as Google) operate. Data protection laws in those countries may differ from those in your country of residence. By using this site, you acknowledge and consent to this transfer and processing.

11. Governing Law

This Privacy Policy is governed by applicable U.S. federal law, including the Federal Trade Commission Act, CAN-SPAM Act, and Children's Online Privacy Protection Act (COPPA), to the extent applicable. Where state law applies, it will be the law of the state where PocketWyse is legally registered at the time a dispute arises, without regard to conflict-of-law principles.

12. Changes to This Policy

We may update this Privacy Policy at any time. When we do, the updated version will be posted on this page. Your continued use of this site after any update constitutes acceptance of the revised Policy. We encourage you to review this page periodically.

13. Contact

Questions or requests regarding this Privacy Policy: contact@pocketwyse.com

Contacting us does not create a professional, advisory, or fiduciary relationship of any kind. PocketWyse cannot provide personalized financial, investment, legal, or tax advice through any channel, including email.